How to explain what you do in one sentence

If people cannot repeat what you do, they cannot send you customers.

The sentence I help [who] do [what] so they can [result].

Make it yours Swap in the words your customers use. Say it to three people and ask them to repeat it back.

Use it everywhere Your homepage, your email signature, your bio. Same sentence each time.

If you want to go deeper on your message: Join Say What You Do. More on this: The Messaging Kit.