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Email Copywriting

Write subject lines, welcome emails and follow-ups your readers want to open and answer.

What You Get

A welcome sequence, a subject line bank and one nurture email series drafted.

Who It Is For

Small teams who send email and want better opens and replies.

Lessons

  1. 1. Write The Subject Line Last

    Write the email, then five subject lines, then choose. Output: a subject line bank of 20.

  2. 2. The Welcome Sequence

    Three emails that introduce you and ask for one action. Output: a drafted sequence.

    4 Min

    Open
  3. 3. Emails People Read

    Short paragraphs, one idea, one link. Output: a rewritten email.

    4 Min

    Open
  4. 4. Nurture And Re-Engage

    A plan for the next 30 days after sign-up. Output: a calendar of six emails.

    4 Min

    Open
  5. 5. Check Before You Send

    Links, names, preview text and a read-aloud test. Output: a send checklist.

    4 Min

    Open

Topics: email copy, subject lines, sequences