What goes on a sales page, section by section

A sales page is a conversation. Each section answers the next question.

The sections - Headline: the result you offer. - Problem: what is hard right now. - Solution: how your offer helps. - What you receive. - Proof: results or quotes. - Questions answered. - One clear button.

One button Repeat the same button a few times down the page. Do not add a second offer.

If you want to learn this properly: Join Sales Page Copywriting. More on this: The Sales Page Blueprint.