How to write a 5-email welcome sequence that gets read

New subscribers are the most interested they will ever be. A short sequence makes the most of that.

The five emails - Day 0: say hello, deliver what you promised, set expectations. - Day 2: tell your story in four sentences. - Day 4: teach one small useful thing. - Day 6: share a result or a customer story. - Day 8: invite them to the next step, plainly.

Keep each one short One idea per email, one link, a subject line that sounds like a person wrote it.

Read them as a stranger Would you open email three? If not, make the subject line more specific.

We can write the whole sequence in your voice: See the Email Sequence service.